Home > Amazon, Men's Watches, New Releases, Special Deals, Stuhrling Prestige, Swiss Made > Launching Stuhrling Prestige on Amazon

Launching Stuhrling Prestige on Amazon

Tradition and Paradigm – Swiss Made Timepieces

We are very excited to announce the launch of Stuhrling Prestige at Amazon.com on Wednesday, Jun 61th 2012! This special event will showcase the finest timepieces currently in production, including the Tradition, Paradigm, and Maverick Prestige. This incredible line of watches come in many styles and sizes, but they have one thing in common: they are all Swiss made!


“Swiss Made” is not a label we throw around lightly; each and every Stuhrling timepiece that carries this label proudly on its dial is 100% certified by the Swiss Confederation, with all the documentation in accordance the strict standards of a Swiss made watch – and Stuhrling Prestige certainly lives up to that illustrious status.


This momentous occasion falls on one of the most memorable times of the year: Father’s Day and Gradutation – the timing could not be better! It means that you will be receiving some of the best possible deals on Stuhrling Prestige timepieces!

  1. kaw kaw
    12/28/2012 at 8:40 pm

    Why doesn’t the tradition have 4 as IV rather than IIII? That makes no sense. Plus why are the roman numerals inverted on the lower half of the dial? Kinda weird.

    An awesome watch gone wrong so sad.

    • 12/31/2012 at 11:06 am

      It was a design decision to have a consistent ring of numerals going in one direction rather than the usual style where the numbers get flipped over. Also IIII has been traditionally used for the Roman numeral 4 in timepieces because the earliest clock we have in historic record also used IIII. The original watchmakers may have done this to prevent any misreading. If you put them together: VI V IV (as you would see it on the watch face), it’s easier to misread than if you have VI V IIII. So it’s not that it doesn’t make sense; it’s an homage to a very long history of watchmaking. You will find this in most watches that pay attention to the roots of the craft.

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